Of course digital: Why the fax machine at Suhren remains indispensable!

Of course digital: Why the fax machine at Suhren remains indispensable!

In a time when digitization penetrates almost all areas of life, a relic of the past surprisingly remains very present: the fax machine. In Bremen, it is an indispensable tool, especially at Julia Suhren's company. The young entrepreneur has the family business, which has been working in the area of ​​copy devices for 40 years and has done this despite digital change. Weser Kurier reports that the demand for fax devices even increases during corona pandemy, since many companies increasingly communicate with authorities had to.

Julia Suhren took over the company's management in January 2020, shortly before the pandemic turned the world upside down. Growing up in the family business, she did an apprenticeship and completed a business economist. Her father started the business in the historic Schnoor, which now has a location in a commercial area in Horn-Lehe. The entrepreneur now employs 43 people here and actively designs the change in the office area.

digitization and customer orientation

Although digitization progresses, Suhren's companies relies on individual solutions - both for digital and paper -based documents. Marc Zielinski, who is responsible for sales, notes that it is particularly important to improve customers' processes and also promote paperless work. PaperOffice shows that the changeover to a paperless office brings many advantages, including time savings and better organization.

Especially in the period after the first Lockdowns, the demand for e-bills increased, which resulted in many inquiries and orders from companies of different sizes. Suhr's customers are mainly based in northwestern Germany, but also internationally active. New laws have been generated by new laws, such as reducing the retention period for documents to eight years. This shows how legal framework conditions can promote business growth.

The challenges of digitization

Digitization is not only a big topic in Bremen. According to a survey from 2023, a quarter of workers believe that the workload through digital solutions has increased. In German comparison, the DESI index forms a picture that shows that Germany is behind many European countries in digitization. [Statista] (https://de.statista.com/themen/6129/digitalization-der-arbeibehnarchen also emphasizes that many companies were forced during the pandemic to establish home office and hybrid work, which accelerated the changes in the working models.

In the service sector, many companies offer further training and further training to prepare their employees for these changes. Especially with regard to artificial intelligence (AI), there are still great uncertainties about opportunities and risks in everyday work. It turns out that digitization not only brings technology, but also a fundamental change in the work processes.

The success story of Julia Suhren and her company in Bremen shows how you can be successful even in times of digital change, without giving up old values ​​completely. The fax machine remains an important part of everyday business for certain customers and tax consultants - a sign that sometimes proven traditions can also find their place in the digital age.