Baltic Sea and North Sea: Summer vacation challenges companies!

Baltic Sea and North Sea: Summer vacation challenges companies!

Norddeutschland, Deutschland - The summer vacation is in full swing, and the beaches of the Baltic Sea and North Sea seem to be full of vacationers. But behind the holiday idylls there are also some challenges for the tourism industry. As moin.de reports, many operators in Schleswig-Holstein feel the effects of noticeable changes in booking behavior.

Andreas Tedsen, Managing Director of Dehoga Schleswig-Holstein, emphasizes that, despite an occupancy rate of 75 to 90 percent, there are still free capacities in many regions. The reasons for this are diverse. There are more spontaneous bookings, a decline in restaurant visits and weather -dependent decisions. This was the result of a survey by the North Sea Tourism Agency (Tano). More and more guests are waiting until shortly before the start of the trip, often influenced by the weather, to concretize their plans.

quieter vacation times

Especially towards the end of the summer vacation, it gets calmer because only individual federal states are still free. Lars Schwarz, President of Dehoga Mecklenburg-Western Pomerania, finds that long-term bookings are becoming increasingly rare. As a result, more and more holidaymakers cancel their bookings on the same day, which in particular puts smaller, privately managed companies under pressure. A fact that triggers concern for many operators.

With the continued consumption of consumption, which is due to inflation and increasing energy costs, vacationers spend less money on food and leisure activities. However, as the tourism industry clearly states, the desire for vacation remains strong. But this is increasingly being addressed and spontaneously tackled, which makes planning difficult.

The future of tourism