Bremerhaven starts Web Push: This is how you always stay informed!

Bremerhaven starts Web Push: This is how you always stay informed!

In a current message from Bremerhaven.de it was announced that the magistrate did not have any applications for the upcoming autumn festival in Geestemünde. The festival, which many locals and visitors are looking forward to, could be faced with the challenge this year that the program and the organizational details fail if there are no applications in good time.

The city also makes itself strong for its digital offers. Bremerhaven.de now offers a web push notification service that enables users to be informed about selected messages. No personal data is saved, but only the selection of the subscribed content. This service uses "Web Push", which is provided by the respective browser. The city then also provides information on the adaptation or deactivation of these notifications, which are only sent if users have previously approved the reception.

data protection in focus

What many users are interested in: Your data is safe! When using web push notifications, no identifying information is saved. Only a pseudonymic subscriber ID is used to improve the user experience. Interested parties are also enabled to revoke their consent at any time, which is in accordance with the General Data Protection Regulation (GDPR). In this way, consent dialogues must ensure that the users are fully informed and can withdraw their consent if necessary.

If users remain active after 14 days without a visit to Bremerhaven.de, the notifications will be automatically deactivated. This is in the interests of the users who have to be informed that no personal data is required when sending this messages. Instead, only an anonymous or pseudonymous data processing is used.

web push notifications - an advantage for everyone

Another plus: Based on behavior -based notifications, content can be adapted to the interests of users without processing sensitive data. This serves not only security, but also the efficiency and relevance of the information that is delivered to the subscribers. The possibility of being informed about news and exclusive offers in a simple way is a tempting offer that certainly inspires many.

The city of Bremerhaven remains on the pulse of the times, and despite the lack of applications for the autumn festival, users can look forward to an innovative service. With this initiative, Bremerhaven.de not only underlines the importance of data protection, but also promotes an active and informed citizens. We will be excited to see whether applications for the festival are still at short notice and what news will reach us until then.