New in Bremerhaven: Web push notifications now data protection compliant!

New in Bremerhaven: Web push notifications now data protection compliant!

Bremerhaven, Deutschland - in Bremerhaven something happens, and not just in the port facilities! The city has announced today that in the Nordostkaje, dilapidated construction fences are now securing a blocked area. This is a necessary step to ensure the safety of visitors and residents. The construction fences have long been behind their best time, and so it continues to work in the background to improve these urgently needed security measures. But that's not the only topic that is currently making the round.

Another exciting topic is the new web push-notification service from Bremerhaven.de. The service is particularly designed to bring selected messages directly to the devices of the users. Data protection is not left behind: According to Bremerhaven.de, no personal data is stored. Only the selection of the subscribed messages is recorded locally on the user's device. Identifying the person is therefore not possible, which should be a calming feeling for many users. This is also confirmed by Cleverpush, where it is said that such services should meet the highest data protection standards.

security and consent

The use of this modern notification function requires the consent of the user. According to the requirements of the General Data Protection Regulation (GDPR), users must also have the opportunity to revoke their consent at any time. If you choose this service, you could invite you with questions such as: "Would you like to be informed about news and exclusive offers?" This is a voluntary and urgent decision that gives users more control over their information. Users should make sure that they are informed about important aspects, such as the right to object to data processing, which is also anchored in the data protection declaration.

The new push notifications offer some advantages because you do not need personal data for shipping. Instead, a pseudonymic subscriber ID is used, which optimally meets the data protection requirements. As a rule, the notifications are also accessible on most devices - however, the browser must be open in the background in some cases to receive notifications. However, if a user stays for 14 days without a visit to Bremerhaven.de, the reception of the push messages will be automatically deactivated.

A look at the challenges

As positive as the innovations are, there are also some challenges to consider. There is a risk that third -party providers, especially from the USA, will be integrated, where the same level of data protection may not apply. This is an important point that every user should keep in mind. Cleverpush, a leading provider in this area, has developed a digital order data processing contract (ADV) that can be easily downloaded. This contract ensures that the processed user data remain in a legally secure framework.

In the abundance of these new regulations and possibilities, Bremerhaven sees a real opportunity not only to provide users up to date, but also to use their data safe and transparent. It turns out that modern everyday life is also enriched with digital notifications in the Seestadt, without neglecting the important data protection aspects. A high for digitization that could bring us together even closer to us in the future!