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Frustration among fans: Werder Bremen's new rules for season tickets!
SV Werder Bremen has tightened the rules for season tickets to increase fairness and combat the black market.
Frustration among fans: Werder Bremen's new rules for season tickets!
SV Werder Bremen is tightening the conditions for its season ticket holders, and the new regulations are causing quite a stir among fans. From now on it is no longer possible to have multiple tickets in one name. The background to this measure is a clearly formulated goal: the fairer allocation of season tickets and the containment of the black market for tickets. The owners of several season tickets were asked to transfer their tickets to other people. A step that was not met with enthusiasm by all fans.
“This creates additional administrative effort,” says Uwe Henke, a long-time season ticket holder who is himself affected. He had to transfer two of his three tickets to the names of his wife and daughter. The concern of many fans is that this regulation could tear long-standing season ticket groups apart. On the other hand, the club certainly understands the emotionality of its loyal supporters and emphasizes that the majority of feedback on the new measures is overwhelmingly positive.
Important deadlines and requirements
The new sales policy will already take effect in the coming season. The owners of around 27,000 season tickets had to provide the personal details of the new holders by May 26th. Otherwise there was a risk that the pre-sale right for these tickets would expire. An additional cool breeze blew through the requirement that 14 of 17 home games must be attended in order to secure the right of first refusal for the next season. This regulation is intended to increase the usage rate of the cards and thus also reduce the no-show rate.
Another aspect that should concern fans is the personalization, which takes place exclusively online. This innovation presents particular challenges for older season ticket holders who may have difficulty processing online. Nevertheless, Werder shows flexibility in special cases if deadlines are missed.
Black market and legal basis
The discussion about black market tickets is not new and the legal framework can be confusing for fans. Loud lhr-law.de The resale of tickets remains private under certain conditions, even if they were received as a gift, for example. However, in the case of personalized tickets: Access to the event is only permitted to the noted holder, unless an official transfer is made by the organizer.
Anyone who still thinks about reselling their tickets commercially should be careful. A repeated action with the intention of making a profit could be viewed as commercial activity, which is not without legal consequences. In addition, resale at a higher price is permitted as long as there is no usury. However, the intentions of the seller must also be taken into account.
SV Werder Bremen expects a low three-digit number of season ticket holders who have not responded to the request for personalization. There will be a lottery for these tickets before the new season to give new fans the chance to win a ticket.
The developments surrounding Werder Bremen's season ticket policy impressively show how the conditions for fans can change in the world of football. It remains to be seen whether the measures will ensure greater justice and transparency in the long term. A look at the coming season will show whether fans can live with the new rules or whether frustration will prevail.