Suche
Mein Konto
New district in the Holsten area: 2000 apartments for Hamburg!
The redevelopment of the Holsten area in Altona creates 2,000 apartments and responds to Hamburg's housing market.
New district in the Holsten area: 2000 apartments for Hamburg!
Hamburg is facing an exciting transformation: the Holsten area in Altona will be transformed into a lively urban district. A consortium consisting of Quantum, Hanse Merkur, Saga and Hamburger Sparkasse is planning investments amounting to one billion euros. This huge sum will be used to create around 2,000 apartments, in which both historical and modern architectural elements will be harmoniously combined. A clear focus has been placed on social housing - around half of the new apartments are intended as affordable housing. This is an important step towards relieving the strained housing market in the Hanseatic city.
In order to preserve the identity of the place, the historical buildings that are part of the area will not simply be demolished. On the contrary, they should be preserved and integrated into the new development. The transformation is being carried out in close collaboration with city and district authorities, ensuring that residents' needs are heard. Commercial areas and public facilities are also to be created on the 8.6 hectare site, which will enrich the new urban district. Such projects could also serve as a model for similar developments in other cities, underlining the city's ambitions. [it-boltwise.de] reports that the Holsten area has experienced several changes of ownership since it was sold by Carlsberg in 2016.
A look into the past of the Holsten brewery
The acquisition by the Carlsberg Group in 2004 for a cool £735 million increased the brand's international footprint. From the first importation of Holsten Pils into the UK in 1952 to the successful advertising campaigns in the late 1970s that made the beer the number one premium lager in the UK, the Holsten Brewery's story is one of constant growth and innovation. [wikipedia.org] adds that the brewery not only produces traditional beers, but also offers non-alcoholic options and special products such as Holsten Diet Pils for diabetics.
The Holsten area in focus
The announced project on the Holsten area is much more than just a new residential area. It is a sustainable development that combines the historic charm of the site with a modern lifestyle. Supported by a broad consortium behind these ambitious plans, there is a good chance that Hamburg will see real progress in the housing market at the Holsten site. An important goal remains the creation of urgently needed housing, which could strengthen social cohesion.
The transformation of the Holsten area is not only an architectural but also a cultural undertaking. The integration of the historical buildings not only speaks to the hearts of the residents, but also preserves part of Hamburg's history. With this development you could say: the past is linked to the future, and that is something that goes far beyond the mere square meters.
How this ambitious project will ultimately develop remains to be seen. One thing is certain, however: Hamburg is doing everything it can to create a new, livable district. And if everything goes well, the Holsten area could become a prime example of successful urban development.