Celebrate and shop: Wismar invites you to the Sweden Festival on August 17th!

Celebrate and shop: Wismar invites you to the Sweden Festival on August 17th!

On August 17, 2025, the charming city of Wismar will once again be the setting for the popular Sunday shopping. The 24th Sweden Festival is also celebrated on this day, a festival that commemorates the Swedish occupation in the 17th century. The shops open their doors from 1:00 p.m. to 6:00 p.m., providing the perfect opportunity to enjoy the hustle and bustle of the Swedish market.

The weather forecast promises promising temperatures of up to 21°C, leading visitors to a clear and sunny atmosphere. A perfect setting to stroll through the UNESCO World Heritage Old Town of Wismar and discover the diverse offerings. There will not only be shopping opportunities on site, but also an exciting program of music and art that underlines the festive mood. How news.de reports that the shops in Wismar open on three Sundays a year. In the coastal towns this is the case almost every Sunday. This creates an additional incentive to visit this beautiful city on the Baltic Sea.

Sweden Festival: An experience for everyone

Already in 2022, the Sweden Festival attracted around 100,000 guests. Although the number of visitors was slightly lower compared to the 2019 celebrations, the event was a complete success. Loud wismar.fm The participants celebrated from Thursday to Sunday and enjoyed the colorful stands and the varied supporting program. Particular highlights were performances by singer Ida Gratte and the marching band Gislaved Drill Corps, which were very popular with visitors.

Carrying out the festival was not without challenges, including that some stands had to be canceled due to corona illnesses. However, the mayor of Wismar, Thomas Beyer, drew a positive conclusion: “The festival was special, despite some adversities,” he emphasized. The head of the Office for Tourism and Culture, Sibylle Donath, was also pleased with the successful outcome of the Sweden Festival.

Rules for Sunday shopping in Wismar

The legal framework for Sunday shopping in Germany is clearly defined. A maximum of four shopping Sundays and public holidays are permitted each year, although shops may not be open for more than six hours. Compared to other countries such as Austria, where only gas stations are open on Sundays, or Italy, where there are special regulations for large cities, Wismar has the advantage that the stores are open for shoppers on three specified Sundays of the year.

For anyone looking for more information about the next shopping Sundays, we recommend taking a look at the special website for Sunday shopping in Wismar, which can be found at verkaufsoffener-sonntag.nrw is reachable.

Preparations for the Sweden Festival and Sunday shopping are in full swing. Wismar will greet all its guests on this special day with a strong “welcome” and offer an unforgettable experience.