Data protection in Bremen: New regulations and rights for consumers!
Find out everything about Bremen's current developments in data security, privacy and the influence of the GDPR.

Data protection in Bremen: New regulations and rights for consumers!
Speed limits on German roads – a hot topic that has repeatedly come back onto the agenda in recent years. The discussion about more road safety and fewer road deaths is not only being held in political circles, but also among the general population. As Radio Bremen shows in a recent report, there is a role model worth looking at: Helsinki. The Finnish capital has significantly reduced the number of road deaths by introducing a general speed limit of 30 km/h in residential areas.
In Germany, especially here in northern Germany, the debate about speed limits is also passionate. The call for greater road safety is growing louder, and many believe that a similar approach to Helsinki could be of benefit locally. After all, statistics show that speeding, especially in urban areas, often leads to serious accidents.
Technology and data protection in the digital world
Digitalization brings a new dimension to the discussion about data protection. Radio Bremen uses tracking pixels for anonymized statistical analysis of surfing behavior, which in turn gives users a certain degree of control over their data. In any case, technical conclusions about individual people are not possible, which alleviates the concerns among the population. Users have the option to object to data collection by AT Internet/Piano Analytics. This is done through appropriate settings on the website, such as deactivating external content. [Radio Bremen]
A crucial aspect to consider is the principles of the General Data Protection Regulation (GDPR). The principles of “earmarking” and “data minimization” remain very important even in a digitalized world. Data may only be processed for the specified purpose, for example to send a book, but not for advertising. This shows how important it is to take data protection into account when designing technology. [BMJV]
Consumer rights
So what about the rights of the users? The GDPR brings with it some key rights that benefit consumers. This includes the right to information, which ensures that users are informed about the respective data and its purposes before data is collected. The right to correct and delete incorrect or unlawfully collected data is also essential. In addition, users can revoke their consent to data processing at any time.
- Recht auf Information und Auskunft
- Recht auf Berichtigung und Löschung
- Recht auf Widerruf
- Recht auf Widerspruch
Rights in automated decision-making are also important. The rule here is that such decisions are only permissible if they are necessary or made with the consent of the person concerned. [dsgvo-gesetz.de]
In summary, it can be said that both the discussion about a speed limit and the questions of data protection are extremely important for society. It remains to be hoped that both politicians and technology providers have a good hand in ensuring road safety and the protection of our citizens' personal data.