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Chaos at OM: Next fiasco against Angers at the last second!
Find out everything about the current developments in data protection and the challenges of personalized advertising on October 30, 2025.
Chaos at OM: Next fiasco against Angers at the last second!
In an exciting game last weekend, FC Bayern Munich missed the opportunity to move to the top of the Bundesliga. Despite a strong performance and several chances, it was only enough for a 1-1 draw against VfB Stuttgart. L’Équipe reports that the Munich team appeared dominant in the first half, but were unable to convert Leroy Sané's early lead into a victory. Stuttgart managed to equalize towards the end of the match, which particularly hurt Bayern.
What a drama! The first 45 minutes were dominated by Bayern, but after the break VfB came into the game better. The fans saw an exciting head-to-head race, but the Munich team repeatedly failed due to Stuttgart's strong goalkeeper. This leaves the question open: Will Bayern be able to make better use of the next games to win the championship after all?
Data protection in the digital age
Data collection techniques have changed significantly in recent years. Companies now create detailed profiles of users that include personal preferences. This not only results in high market values, but also requires increased data protection. The EU Data Protection Regulation clearly requires users' consent to the use of trackers. But many are faced with a deluge of banner ads that encourage consent – a phenomenon known as “consent fatigue.”
Connection between advertising and data protection
Developments in digital advertising, characterized by real-time auctions, are changing how advertisers reach consumers. Advertising is increasingly tailored to users' profiles. In a CNIL survey, 90% of respondents expressed a desire to know which companies are tracking their data. However, 65% of them agreed to have their data used beforehand without really wanting to. The demand for more transparency in data collection is becoming louder and louder. Improvements in consent banners are urgently needed.
In summary, it can be said: whether in football or in the digital space, it remains exciting! The challenges are diverse and require a rethink, both from clubs and from companies on the Internet. The key to more trust and success lies in transparent communication and respectful handling of people's personal data.