VW currywurst as a finished dish: the classic for the microwave!

VW currywurst as a finished dish: the classic for the microwave!

The legendary VW currywurst has a new appearance! From mid-June 2025, the famous sausage will be available as a finished dish in selected Edeka and Netto branches. And the best? In just six to seven minutes she is prepared in the microwave. VW not only wants to inspire the loyal fans of the currywurst, but also address a wider audience and continue the success story of this special sausage. [news38.de] (https://www.news38.de/wolfsburg/Vw/article300536053/VW-Volkswagen-currywurst-veegan-ve-erhaeltlich.html) reports on a presentation on May 27, 2025 in Wolfsburg.

The new currywurst variant consists of a cut sausage, which is already refined in the product with curry-additional curry powder is not required. So that the sausage meets the high VW standard, it is made directly in the in-house butcher in Wolfsburg. VW restaurateur chief Markus Greiner emphasized the importance of currywurst for the company, a tradition that started in 1973.

regional introduction and expansion plans

In the first phase, the sausage will initially be available in four Edeka regions: Berlin, Edeka Nord (Hamburg), Edeka Hessenring (Kassel) and Edeka Minden (Lower Saxony). The goal is a nationwide distribution, so that many of us will soon be able to enjoy the delicious sausage without having to travel to Wolfsburg. In the past, the sausage had once been banished from the VW canteen, but in 2023 there was a return to the popular dish, which was always available in over 30 canteens and kiosks in the factory. According to n-tv.de over 8.5 million pieces were sold in 2024-more sausages as vehicle sales in the same year!

A small damper for vegetarians and vegans: There will be no vegetarian or vegan variant of the new currywurst. Dietmar Schulz, the head of food production at VW, explains that the demand for such alternatives in currywurst is quite low and the separation of the production lines is assessed as challenging. Interestingly, in recent years, vegetarian and vegan menus have increased in the factory canteens, which caused mixed reactions to the staff members.

history of the VW currywurst

The VW currywurst looks back on a remarkable story: since 1973 it has been an integral part of the company history and has achieved a special status with its own part number, 199 398 500 a. Volkswagen even achieved a new sales record for the sausage in 2024. Before the sausage applied in the first press date, there was a comprehensive changeover in the catering area. In 2021, the canteen in the brand high -rise was completely switched to meatless dishes, but this was not enthusiastically accepted everywhere. But the healing came quickly: With the sausage, a piece of tradition now falls back into the menu of the employees and soon also on the tables of the customers.

The VW currywurst has a lot more to offer than just a good taste. Their success not only reflects the preference for hearty dishes, but also the commitment of Volkswagen to master the combination of tradition and modern nutrition trends. One thing is certain: the currywurst remains a hot topic, even beyond the boundaries of the car manufacturers!

For all lovers of the special sausage, who have no time for the working tour, the introduction of the ready meals is a reason to be happy. VW shows again how to think of traditions and at the same time keep the economy going. This is good business - not only for Volkswagen, but also for us consumers.