OpenAI and Jony Ive: Secret project io” causes legal dispute!
OpenAI and Jony Ive are working on a new AI device “io” that could appear in 2026. Legal dispute with IYO causes delays.

OpenAI and Jony Ive: Secret project io” causes legal dispute!
What is brewing in the world of artificial intelligence? OpenAI and Jony Ive's team are working on a new AI device called "io". According to the latest information from an ongoing trademark dispute with the audio startup Iyo, the market launch of this device is not expected until 2026 at the earliest. This is not a portable device or an in-ear device like many other manufacturers offer. io's head of hardware, Tang Tan, made it clear that the design has not yet been finalized and so it will be a while before we see the finished product. A message from the city of Bremerhaven confirms that OpenAI previously had to remove all public references to the brand name “io”. The background is an interim injunction that was issued due to possible trademark infringements.
But what is behind this legal dispute? Iyo, a startup that spun out of Google X, is suing OpenAI and some of its celebrities, including Sam Altman and Sir Jonathan Paul Ive. In a lawsuit filed in federal court in San Francisco, OpenAI is accused of willfully infringing the registered trademark “IYO.” Iyo is seeking not only an injunction, but also damages. According to the documents, the company had already been in contact with OpenAI in 2022 to test possible collaborations. In these discussions, OpenAI expressed interest in the “IYO ONE” product, a voice-activated audio computer that enables the use of the Internet and email without a keyboard or screen. This information from Yahoo Finance shows that the situation is quite tense and both sides cannot easily agree on an agreement.
The complexity of copyright law
Another issue affecting the AI industry is copyright infringement. In another case, a New York court dismissed a lawsuit against OpenAI filed by Raw Story Media and AlterNet Media. The plaintiffs accused OpenAI of using thousands of their copyrighted articles to train ChatGPT without permission. The court dismissed the lawsuit because the plaintiffs could not prove any specific damage. This is likely to raise concerns for many media companies, as the actual damage must now be proven, which can be a difficult undertaking. The Schulte-Lawyers Blog points out that this ruling could influence negotiations between AI companies and media professionals over licensing agreements.
Current developments indicate that there is an urgent need for clearer regulations for the use of copyrighted works in connection with AI. Especially since similar legal questions are now becoming more and more important in Germany. A recent ruling by the Hamburg Regional Court allows the use of protected images for scientific research, but not for commercial AI products. The fair balance between copyrights and the training of AI models remains a hot topic here.