Shopping in focus: Why discounters make friends!

Shopping in focus: Why discounters make friends!

An exciting weekend is coming up! The author of a report by Northern Courier shares personal experiences during a boys' weekend in Cologne. The highlight? A leisurely shopping trip for breakfast together in a REWE City. He describes shopping as relaxing and almost meditative - a welcome contrast to the usual bulk shopping he does with his two small children.

There is a nostalgic note in this process, as the author reflects on his journey through various cities in Germany, such as Marburg and Berlin. He founded a family, particularly in Berlin, and is thinking about returning to his roots. Despite pleasant memories of his family trips, there are dark sides: a negative experience with a security man remains in his memory. In his observations about shopping culture, he notices that he likes smaller, more down-to-earth markets more than large supermarkets.

Mood and clientele in the supermarket

While he is in a discount store - Penny - in the focal district, he notices a completely different atmosphere. Here his children seem to become friends with the sellers, and the author wonders how other buyers feel about such encounters. He would like to ask his readers about their own shopping experiences. What is your opinion on this?

Report in a promising trend Daily Mirror and other sources about the changes in Germany's shopping landscape. Two thirds of the population are interested in autonomous shops without staff. A study by KPMG and EHI found that about 70% of regular shoppers are willing to try such stores, particularly younger people and those in urban areas.

The number of grocery stores is decreasing, especially in rural areas. Autonomous stores, where staff are primarily responsible for cleaning and restocking shelves, could help here. Formats such as “Grab & Go”, in which payments are made through a camera system, promise flexibility, but 45% of customers are skeptical. At the same time, many people are bothered by the impersonality of such stores and the feeling of being monitored.

• Zwei Drittel der Menschen in Deutschland sind neugierig auf autonome Geschäfte.
• 70% der regelmäßigen Käufer können sich vorstellen, autonom einzukaufen.
• Die Akzeptanz ist in städtischen Gebieten höher als im ländlichen Raum.
• 45% der Kunden sind skeptisch und 54% machen sich Sorgen um den Datenschutz.

The future of shopping seems exciting, but whether this autonomy will actually suit people remains to be seen. The author's thoughts keep his finger on the pulse of the times and ask the question of how the perception of department stores could change as a result of this change.

Finally, it should be noted that purchasing remains a diverse topic that is not only practical but also emotionally charged. Everyone has their own likes and dislikes. It would be interesting to hear what readers think and what experiences they have had in their own shopping situations. Invitation to discussion!