Cupra Born: Does production stay in Zwickau or do you go to Wolfsburg?

Cupra Born: Does production stay in Zwickau or do you go to Wolfsburg?

The rumors around the production facilities of Cupra Born near Volkswagen are currently causing excitement. According to News38 in the future in Wolfsburg and Emden, instead of in Zwickau. VW is currently planning to produce the Cupra Born and other e-car models in these two works from 2027. However, confidential sources indicate that it is quite possible that the production line remains in Saxony.

The final decision is still pending. The next round of planning in winter could clarify here. A VW spokesman has commented on the speculation and referred to the statements of Daniela Cavallo, the works council chairman. This emphasizes that the demand for the Tiguan and the ID.3 is currently strong enough to fully utilize assembly line 1 in Wolfsburg. A move of the Cupra Born would therefore only be possible if the production capacities of the Tiguan allow this.

challenges for the factory locations

like Electrive , the production of ID.3 and Cupra Born from Zwickau is shifted, which have significant effects on the location in Saxony could. In the future, only the Audi Q3 e-tron and its sportsback model should run off the assembly line. Experts doubt that Zwickau can survive economically with only one series.

The forecasts for the Cupra Born provide an annual production of around 80,000 vehicles, but only a modest heel of 11,000 copies was achieved in the first quarter. These numbers raise questions about the perspectives for Zwickau. After the move of the ID.3, Zwickau could be "in fact", warn industry observers. Audi production could also be shifted to other works, which would further tighten the situation.

Volkswagen's sustainable production strategy

As part of its global production strategy, Volkswagen attaches great importance to sustainability. According to the Group report , the 115 production locations in 2024 accounted for a total of 9.0 million vehicles manufactured, which represents a decrease of 3.8 % in the previous year. The focus of the group strategy is a sustainable design and the minimization of the effort.

The introduction of the modular e-drive construction kit (MEB) and the Premium Platform Elektrik (PPE) should help WASTABLE by synergies in production. VW also relies on digital transformation and new technologies to make production more efficient.

With all of these changes, it is clear: There are great decisions at Volkswagen, and the next few months could be crucial for how the production landscape will develop for the Cupra Born and the other e-models.