New life for Hamburg's Holsten area: 2,000 apartments by 2030!

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Altona plans to develop the Holsten area by 2030 with 2,000 apartments and public spaces through a new Hamburg consortium.

Altona plant die Entwicklung des Holsten-Areals bis 2030 mit 2000 Wohnungen und öffentlichen Räumen durch ein neues Hamburger Konsortium.
Altona plans to develop the Holsten area by 2030 with 2,000 apartments and public spaces through a new Hamburg consortium.

New life for Hamburg's Holsten area: 2,000 apartments by 2030!

After a long struggle, the Holsten area in Hamburg-Altona opens up new perspectives for urban development. How WORLD reports, a consortium made up of Quantum, Saga and Hanse Merkur has now taken over the unique reins for the approximately 86,000 square meter site. Around 2,000 apartments for more than 5,000 people are to be built here by 2030, an announcement that aims to transform the former brewery site into a lively district.

The mix of living space, public spaces and mixed uses that are planned is exciting. Almost half of the new apartments are subsidized, including for students and trainees; the other part is in the freely financed segment. With an investment volume of around one billion euros, the business here is huge.

From the brewery to the residential area

The history of the Holsten area is just as varied as the plans for the future. In 2016, Carlsberg, the brewery's operator at the time, moved its production site within Hamburg. This initiated the discussion and planning processes, which began in 2017 with an urban development competition for the new location. This laid the foundation for the extensive citizen participation that has taken place since then and is intended to ensure that the needs of the residents are the focus of planning. According to information from hamburg.de The urban development plan was revised several times in order to meet the wishes and concerns of the citizens.

It will be a particular challenge for experts to integrate parts of the historic building structure of the former brewery into the new buildings. The city of Hamburg wants to preserve this part of history and at the same time make space for modern solutions.

Political support and social issues

The urban development of the Holsten area is also a social issue. In the public discussion there are calls for less densification and more green spaces, which the plans deal with hotly. The Department of Urban Development & Housing GREENS emphasizes how important it is to shape urban development together with citizens in order to preserve the diversity and identity of the districts.

In order to meet the requirements of the housing market, ambitious target figures apply: 10,000 new apartments are to be built, with 30-50% being provided as social housing. Especially in an area like the Holsten area, this could lead to new concepts that offer living space for all income levels.

With the sale of the area by the Adler Group and the imminent completion of the sale at the beginning of 2026, things are now progressing quickly. The city initially had the opportunity to purchase the area for around 65 million euros, which now appears to be a wise step given the later book values ​​of between 130 and 180 million euros.

The developments in the Holsten area not only mark a successful step towards more living space, but also towards a sustainable urban district that focuses on the demands of today's society.